About

Your Brand, Our Power.

RED EARTH is an industry leader in the support and representation of New Home Builders and Developers. Our teams strive to meet or exceed our client’s financial objectives by delivering maximum profitability and absorption rates by installing and operating our proprietary systems, work-flows, processes and ground-breaking marketing idea generation which lead to maximum lead, tour and sale conversion rates.

WE WORK INVISIBLY behind the scenes, promoting your company and brand—from digital elements, support materials, press releases, collateral, even team logo wear… it’s all your brand.

RED EARTH works with and has been independently engaged by all segments of the residential real estate industry. Our partnerships focus on delivering and communicating the specific metrics and needs of the particular client at ALL stages of the project.

Equity Groups
Land Developers
Private Clubs
National / Regional
Home Builders

Initial design and planning
Community development & launch
Model home design &
operation
Close-out

Our Approach

is embodied by our mission statement.

Red Earth Mission Statement

TO BE AN INDUSTRY LEADER in the support and representation of New Home Builders and Developers.

TO MEET OR EXCEED
our client’s financial objectives by delivering maximum profitability and absorption rates by installing and operating our proprietary systems, work-flows, processes and ground-breaking marketing idea generation which lead to maximum lead, tour and sale conversion rates.

TO OPERATE AS A COMPANY
with team member enjoyment and success and growth as a priority. To invest in the enjoyment, happiness, education and overall well-being of our team members.

TO REPRESENT OUR CLIENTS’
neighborhoods, clubs, homesites and homes with forward thinking creativity and industry leading pre-sale based strategies that allow customers to envision the finished product before completion, thereby mitigating our clients risk and increasing profitability.

TO CREATE & LEAVE A LEGACY COMPANY
that exists and prospers beyond our initial principal group. A company where our team-members, vendors and customers remember, and refer us for years to come.

We are vision selling experts

AT RED EARTH we specialize in selling the vision. Not having product is not an obstacle. We have decades of experience selling communities whose only ‘product’ is the story and brand we create for them. We create successful sales programs based on selling the lifestyle, homes and amenities that are yet to come. So you can begin seeing sales before you begin to build.

Site Maps

Photo Renderings

we have 25+ years of success.
Put it to work for you.

Our dedication to our clients and methods have kept us leading the industry for decades, successfully navigating all cycles, all markets, all regions and all products.

Sales Person Land Development

Mid 1990's
Sales Management & National Sales Training

2000-2007
New home builders success, despite economic downturn

2007-2010
Exponential growth & success across all markets

2011-2020

Contact us to learn what red earth can do for you. »

The Team

The RED EARTH team is completely committed to your success.

John Pinter
Founder / CEO

For over twenty years John has directly managed and been involved with some of the most successful communities and real estate projects in the country. As CEO of Red Earth Marketing, John pulls from his real estate experiences, relationships, and successes to provide tremendous insight into the world master-planned communities and new construction. He is a frequent speaker at industry events and is the author of a Franchise Document called The Playbook used in the representation of new home communities around the country. John has worked with, and been engaged by the industry’s top REITS, Capital Groups, National Home Builders and the country’s top developers. He has managed new home communities in over 25 states, the Caribbean, Central America and Canada. In addition to primary residence, home-builder centric communities, he has also been engaged to represent top amenity-based real estate projects including courses designed by Tiger Woods Designs, Jack Nicklaus Signature, Tom Watson, Arnold Palmer, Gary Player, Freddie Couples and Pete Dye. A native of Bethesda, MD, John moved to Wilmington in 1987 where he attended UNCW. During his time he fell in love with all that the Cape Fear Region has to offer. The Red Earth Marketing corporate office is based at the foot of the Wrightsville Beach draw-bridge. He is an avid boater, fisherman, and commercially rated pilot and generally loves being outdoors with his four girls.

[email protected]

Matt Ham
Director of Digital Learning
& Culture Development

Matt Ham is a speaker, author and cofounder of YouPrint Faith & Personal Development. With passion, energy and transformative content, Matt helps build and maintain a culture of excellence and innovation among the team at Red Earth. His organization, YouPrint helps both individuals and organizations discover and develop their unique potential and express it in a more impactful way. Matt is the author of Redefine Rich a powerful testimony of how to shift our perspective to include a more holistic view of wealth. Matt speaks with organizations across the country and brings encouragement with a dynamic delivery style. Matt and his wife, Liz, live in Wilmington, North Carolina with their five children.

[email protected]

Madeline Pinter
Associate Home Renderings,
Floorplans

Madeline got her start with Red Earth as an intern for NC State (and John’s daughter!) Madeline works on the creation of floorplans and 3D virtual walk throughs.

[email protected]

Tara Weymouth
Graphic Design

Growing up in Maine, Tara Weymouth dreamed of one day being a city girl. She attended college in Washington D.C. and then moved on to The Big Apple after graduation. After 8 years in the city; and sinking her teeth into the world of design through jobs in the beauty and magazine industy; she was called to head west. Now back on the East Coast, she has found Wilmington to be the perfect place to indulge her love of Sun, Sand, and Surf.

[email protected]

Our Clients

When it comes to acheiving our clients’ goals, red earth has no boundaries.

We have been a client of Red Earth for the past five years. They really understand our business and industry best practices. They are big enough to understand what is working now and small enough to be incredibly responsive to our needs. Because of their client base in key market areas, they have been able to recognize trends and help us stay ahead of our competition—the ultimate compliment to a marketing and consulting services company!

- Dennis Zimmerman, President, Penn National

I have known John Pinter for almost 20 years and have had the opportunity to work with him in a variety of ways. Most recently, we have had the opportunity to collaborate in helping develop and maintain a culture of excellence among the team at Red Earth. The entire team is growing in both a personal and professional capacity and they are quickly becoming an industry leader in new home sales and master-planned communities.

- Matt Ham, CoFounder, YouPrint Faith & Personal Development

Red Earth has been an excellent addition to our sales and marketing team. As a results driven organization with multiple mixed use communities we needed a cohesive team player that understands the market and is open to new forward looking development ideas. Red Earth has proved to be a great team member and continues to deliver on generating solid leads, providing ongoing training to our in-house sales professionals and supports the daily activities surrounding the sale of new products in our master planned traditional neighborhoods.

- David Slyman, President, Providence Properties

Ideal-Living has worked with Red Earth and John Pinter for over 20 years and found them to be among the most savvy providers of services to the resort & retirement industry.

Daniel Keir, Director of Sales, Ideal-Living/RPI Media, LLC

I’ve know John Pinter and worked with him for over two decades. Both professionally and personally he has proven what it takes to be successful. RedEarth has been and continues to be the leading company in the real estate sales and marketing industry. If you want to be successful chose a proven team like John and RedEarth to start, maintain and finish out your real estate project. Through the ups and downs of the industry John and RedEarth have been quick to adapt to changing times and markets and successful in putting in top rated sales management professionals, sales teams and relevant comprehensive marketing strategies that get the job done. I highly recommend John and the Red Earth Team!

- Marc Wilson, VP of Sales, The Bluffs on the Cape Fear

We’ve been working with John for over 25 years, beyond his deep understanding of the real estate market, but his ability to truly understand our new home client and their motivation in their buying decision, his knowledge has been the difference between closed sales (and near misses.)

- Dave Spetrino, President, CEO, Plantation Building Corp.

The Red Earth team is incredibly focused and organized toward our collective sales goals. They have the technology in place to reach the people most likely to buy our homes, and the follow-up and lead development capabilities to convert those leads or quickly weed them out. We have experienced extensive growth in our second market, and Red Earth has played a large part in our success.

- Brock L. Corder, President, The Builders Group

Having partnered with John for many years, I can say firsthand that he’s one of the true experts in the real estate business. He and his team are passionate about innovation, and his 25+ years of experience allows him to see the field from all angles. There’s tremendous value when you can combine that depth of knowledge with a team that brings cutting-edge services to each assignment.

- Jim Matoska, Principal, Red Earth Corporation

Proven systems, Winning culture.

Your Brand, Our Power.

Our Approach

Red Earth Mission Statement